Meet Claudine Reid, MBE

PJ’s Community Service

PJ’s Community Service is a social enterprise that provides care services for vulnerable adults, education services for young people and business training for entrepreneurs.

Based in Thornton Heath, London, the organisation employs a team of 40 and owns facilities that include five music studios, a nursery, office space and a dance studio.

Director Claudine Reid has served as a Social Enterprise Ambassador for the Cabinet Office and was named one of the Top 100 Most Entrepreneurial Women in the UK by the Royal Bank of Scotland.

In 2008, Claudine was awarded an MBE in recognition of her services to the community.

Claudine Reid has been exclusively interviewed by year 7 St Matthew Academy students Kia-Miami, India-Rose, Jennifer, Kyra-Jade, Candice and Zoe, as part of the Twenty Ten Club’s Interview an Entrepreneur school programme.

When did you start your business?
The company was started in 1992 by my husband; I joined in 1995 and married the director in 1996.

What was your inspiration for starting your business?
I was motivated to empower people.

How did you build up your business?
We just took one day at a time – developing strategies, networking with people that could give us good advice and by keeping expenditure to a minimum.

Who has supported your career?
My mum and my husband.

Claudine Reid addresses students at St Matthew Academy, Lewisham

Where were you born?
I was born in Kent in the United Kingdom.

Where did you go to school and did you like school?
I went to school in Croydon. Coloma was a brilliant school when I was there. I liked school and I never really have any major issues to deal with.

Who has inspired you in your career?
My mum – she taught me to never settle for average. My husband also encouraged me to be the best that I can be.

What are your goals and ambitions for the future?
In the next 2-4 years we will be opening a training academy for social entrepreneurs. We are in the process of developing an alternative provision for young people that are struggling at school and I would also love to develop a radio station in about 5 years time.

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For more information on PJ’s Community Service visit You can also find PJ’s Community Service on YouTube and Facebook.

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Claudine Reid was interviewed by year 7 St Matthew Academy students Kia-Miami, India-Rose, Jennifer, Kyra-Jade, Candice and Zoe, as part of the Twenty Ten Club Interview an Entrepreneur school programme.

The programme provides the opportunity for pupils of all ages to interview Black female business role models they admire.

For more information on the Interview an Entrepreneur school programme please contact the Twenty Ten Club office on 0207 193 4615 or email

St Matthew Academy in Lewisham, London, is the country’s leading school for teaching enterprise skills. For more information visit

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